Thursday, 3 December 2009

Shires sponsor Talland School of Equitation

Shires sponsor Talland School of Equitation!

Shires are delighted to announce their support of Talland School of Equitation in Cirencester.

Talland is regarded as a centre of excellence in equitation and is world renowned for the quality of its instructors and horses as well as the excellent level of training offered and the list of top equestrian trainers and riders who started their careers there.

‘Talland has always been very well regarded in equestrian circles,’ explains Rhea Freeman, Marketing Manager for Shires, ‘and we have been lucky enough to work with Talland on numerous photoshoots, with the Performance Riders that work at Talland and with our Cover Star competition. We are delighted to be supporting such an excellent establishment as it really is a beacon to the equestrian community. Equestrian education is something that we are passionate about at Shires and we hope we will be able to work with Talland now and in the future on a variety of projects.’

Emma Harford from Talland added : ‘It has been great to have the opportunity to work with one of the countries major suppliers of Equestrian goods, we are thrilled with the support they have given us this year, as they provide us with affordable, quality merchandise for all our horses, staff and students, we hope this partnership will continue for a long time to come.’

To find out more about Shires, see, email or call 01568 613600.

To find out more about Talland, see or call 01285 740155.

Alice Pearson joins Shires' Performance Rider Programme!

Alice Pearson joins Shires’ Performance Rider Programme

Shires is delighted to announce that eventer Alice Pearson from Bromyard in Herefordshire has become the latest rider to join its Performance Rider Programme in preparation for the 2010 season.

At just 22, Alice has already achieved a huge amount in her equestrian career. She currently has six competition event horses including the Advanced ‘Beau Bear’ and Intermediate ‘Whatever You Want’ as well as a number of younger horses who are just starting to event. During the 2009 season, Alice’s top achievements include 6th place at Bramham CIC*** and 29th at Blenheim CCI***.

Alice has also been selected for the West Midlands Regional Foundation Squad which aims to produce a pool of up and coming talented riders across the four Olympic disciplines - dressage, eventing, show jumping and para-equestrian dressage - and has been set up through funding from Sport England and is being co-ordinated by the British Equestrian Federation (BEF). The aim is that it will identify riders between the ages of 16-24 who show the potential to progress to International sporting success.

‘We’re really pleased that Alice has decided to join the Performance Rider Programme,’ explains Rhea Freeman, Marketing Manager for Shires. ‘She’s a local girl and a talented rider who had a successful 2009 and is set for bigger things in 2010. Her selection by the BEF for the Regional Foundation Squad will also help with her training and performance- meaning she really is one to watch for 2010 and beyond!’

Alice added: ‘I'm honoured to have been selected on the Regional Foundation Squad and feel that the training will really help me get the results I want and to promote myself and Shires in 2010 and further years. It’s exciting to be sponsored by such a quality brand that I can enjoy working with.’

For more information about Shires, see, email or all 01568 613600. For more information about the Regional Foundation Squad, visit

Wednesday, 11 November 2009

Even better Brittany!

Oh has been a long time since my last blog entry...and there's a very good reason for why- the 2010 catalogue! We're working on the 2010 catalogue now and have been out on a lot of photoshoots in addition to planning the pages, writing the text, sorting out the pictures, etc. etc. It might not sound a lot but 288 pages takes a lot of doing! We are very lucky at Shires as we do have our own in house graphic designer who is quite frankly brilliant BUT, even with him on the case, there's a lot to do. So, when you look at the 2010 catalogue (which will be brilliant in everyway!) just spare a thought for what we have to go through to get it to you!

ANYWAY, back to the point of this blog, I've just sent out a press release about our fabulous Brittany jacket...please see below...

Shires’ improved Brittany jacket is available now…and features a new soft peachy finish!

The Brittany jacket has been a popular jacket for a number of years but this year’s Brittany has a gorgeous peachy finish to make it even better. The jacket also has warm padding, double zip, rear vents for comfort in the saddle and a lovely contrasting colour lining.

This is a great winter jacket for riding, at the yard or even shopping and retails at just £49.99.

For more information, see, email or call 01568 613600.

Friday, 23 October 2009

Shires' terrific Typhoon!

The new and improved terrific Typhoon!

Shires’ Typhoon has had a facelift for 2009…and it’s available now!

The Typhoon is still a quality heavyweight turnout rug but now has a new 1680 denier waterproof, breathable, ballistic outer; 300g filling, easy to adjust quick fasten breast straps, shoulder gussets, heavy duty fastenings, large tail flap and the excellent fit that is synonymous with the Shires rug collection.

The Typhoon comes with a standard neck, as a half combo and as a full combo- all versions are available in either blue or bronze- a stunning rug for winter!

Sizes: 51”-87”
RRP: £84.99 (Winter Typhoon)
£89.99 (Winter Typhoon Half Combo)
£94.99 (Winter Typhoon Combo)

For more information, call 01568 613600, email or see the website

Friday, 9 October 2009

Shires’ Performance Rider Programme supports Aaron Millar

Shires’ Performance Rider Programme supports Aaron Millar

Shires are delighted to announce that Aaron Millar has joined their Performance Rider Programme.

Aaron has been successfully eventing for a number of years but was chased into the limelight this year at Badminton when his horse, Stormstay, was pursued by a lurcher on the cross country phase of the event,

“My first priority was to ride as safely as possible under the circumstances, but in the back of my mind was the knowledge that Stormstay would definitely go clear, and within the time so I just kicked on!”

StormStay finished 43rd at Badminton which was quite an achievement for anyone competing at that level- let alone on your first time at Badminton after a rather trying cross country round! As for the rest of the season, StormStay has also competed at Gatcombe, Powderham Castle, The Festival of British Eventing and, of course, Burghley. In addition to Aaron’s top horse, he has a string of promising event horses competing at various different levels including Allercombe Ellie, Leonardo VIII, Dantino, Maraca, Butterfly II, King of Hearts, Shiriff, Yawl Hillbilly and Allercombe Poppy.

“After years of hard work it all feels like it is starting to pay off, after a good run at Badminton I have also been selected onto the BEF Regional Training Programme, so 2010 looks to be an exciting year”

“We’re thrilled to be working with Aaron,” explains Rhea Freeman, Shires’ Marketing Manager. “He’s a hugely talented young rider who is amazing to watch, terribly modest and we’re sure will go far. We look forward to working with Aaron and wish him every success now and in the future.”

“The support from Shires Equestrian is phenomenal, it really means a lot to have a great company backing you and makes me proud to achieve good results, I look forward to working with the team for the future”.

For more information on Aaron, see his website and, to find our more about Shires and the Performance Rider Programme, see

Rosie Thomas has ‘best season ever’ with Barry.

Rosie Thomas, one of Shires’ Performance Riders, has declared that this season has been her top horse’s best season ever, culminating in 9th place at this year’s Burghley.

Rosie and Barry’s Best (Baz) were in 50th position after the dressage on the first day at Burghley and, with the new shortened format on the cross country, the phase where Baz traditionally excels, the pressure was certainly on Rosie on the Saturday: ‘Baz is a cross country machine, but with the shortened cross country, and after walking the course, I was a little worried as the time had been shortened, there were the same amount of jumps but, critically, the long gallop had been removed; the stretch where you can make up time if required,’ Rosie explains. However, once aboard Baz, all seemed to go to plan, ‘I was meeting all my minute markers on time and Baz was brilliant. We were one of five to finish inside the cross country time and this put us in to 11th place before show jumping.’ With all to play for on the last day, Rosie and Baz entered the show jumping arena and, after a super round, finished 9th overall. ‘Baz has been show jumping really well this year so I was hopeful, but finishing 9th was just brilliant, I was thrilled!’

After a brilliant season, Baz is having a bit of time off before he comes back into work and starts his dressage and showjumping training in the winter. As for next year well, as Rosie explains, there really is all to play for: ‘we’re aiming to go to Badminton for the third time and Burghley for the fourth. I think Burghley is my favourite event and we’re aiming for a finish within the top four next year!

To find out more about Rosie, see To find out more about Shires and the Performance Rider Programme, see

Wednesday, 7 October 2009

Rain stops play...but we will try again tomorrow!!

Well, we were lucky enough to go and take some pictures for the catalogue at Julie Tew's yard and house today...but sadly the weather decided that we should not have too much of a good thing and after a really successful morning of taking boot pictures, it started to rain and sadly didn't stop! That said, not to be disheartened and with the help of a very obliging group of people, we are back tomorrow to finish off the shoot. So, let's just keep EVERYTHING crossed that tomorrow doesn't turn into a wash out too!

To find out more about Julie, see